Overview

This project involved the UX/UI redesign and rebranding of the Web2Carz microsite, autofinderdirect.com. As one of five similar sites designed to capture users' personal data and direct it to the appropriate car dealership clients, the challenge was to create a user-friendly experience that would be a template for all five microsites. Despite the site's primarily mobile audience, a robust desktop version was essential to meet monetization goals.

Overview

Apartmentpicks is less a microsite as it is a full apartment hunting tool. The site collects and verifies rental listings, rates, leasing incentives, amenities, pet policies, and even provides a map of rental locations. The goal was to provide the user with an experience that can capture their personal information as well as host web advertisements for PPC revenue.

Overview

This is a short video presentation showing the scrolling interaction with the Carvana landing page. The goal was to provide a product that would compel the user to engage with the CTA button and continue with a short form for data acquisition, in order to provide a car loan opportunity from our partner, Carvana.

Overview

I’m providing a short video presentation to show a prototype that leads the user through the form flow I created. We wanted to capture personal data in order to provide finance opportunities by our partners. The goal was to create an experience that would collect the users personal data with a particular make and model of a car incorporated. I am using the green accent color to convey lucrative auto finance opportunities.

Overview

I designed this landing page and acquisition form for a partnership in recruiting Lyft drivers. The challenge was to create a branding that would be exclusive yet similar to Lyft's current look an feel.

Overview

The goal was to redesign Web2Carz mobile experience. I was tasked to create a unique identity while maintaining contemporary standards.

We needed better organization of our services. First I researched what services we needed to offer so I could remove any redundancies. I grouped them into sections that would be clear and easy to navigate.

Icons

I designed excusive icons that would represent each service. You can view the icons in the images below.